Cover Story: Finding the Perfect Balance
Gaiam follows its mantra with a holistic approach to marketing and close attention to sustainability and profitability
More Internet Video Ahead
The integration of video "isn't being done a lot across the Internet," observes Burke. "But in the next two to five years, product shots on e-commerce sites will turn into product videos. There's going to be a lot more video, and not just in the text form that we have been limited to on the Internet today. Gaiam is leading the charge on this."
- Companies:
- MarketLive
- Responsys
- Places:
- Louisville, Colo.
- Wild West
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