Fruit purveyor Cushman’s sells its delicious products through a combination of catalogs, space ads and other channels

By Alicia Orr and Editor In Chief

Back then, the Palm Beach area was becoming a tourist destination. Cushman’s little packing house tapped into the tourism market and began shipping fresh oranges and grapefruit at the request of retail customers who wanted to send something home to loved ones.

Cushman started working in the business when he was only 12 years old. “I worked in the store and in the packaging house. Eventually, my area of specialty turned out to be sales. My brother, Mike, liked to ride in the groves with Dad; he learned to select good fruit and is now our citrus expert.” Another brother, John, manages transportation and delivery.