From One Liberal to Another, Shame on You: 10 Flaws in the Latest Do-Not-Mail Initiative

But I’m optimistic. DMA and some of its members are at least doing something about this, and Berry told me it has attempted to work with ForestEthics and Catalog Choice to work something out. “ForestEthics took sort of a tired track on this,” Berry said. “It didn’t recognize that our industry has done amazing things in the last eight to 12 months and we are, in fact, addressing many of the issues consumers want on the environment side.”