How to Get Feedback Data You Can Use

A good research company will design the telephone questionnaire, conduct the phone surveys, tabulate and analyze the data, and write a final report on its results.

3. Online surveys enable you to get statistically reliable data on which to base business decisions. And they’re excellent means of obtaining immediate responses from your e-mail recipients. Online surveys typically consist of 15 to 20 questions. The process includes sending an e-mail message regarding the survey directly to your customers, and inviting them to log on to a URL where the survey is hosted. An experienced research company will develop the online survey; send the e-mail blasts; tabulate and analyze the data; and write a final report.