Get a Little Bounce From Bouncebacks

3. Inventory liquidation. One challenge in liquidating inventory is that if you overpromote your available stock, you disappoint customers by running out of items. Consider the case of one smart merchandising manager who tracked her liquidation of inventory in terms of average number of each product sold per number of bouncebacks delivered in fulfillment packages. In time, she identified a predictable response and knew how many inserts any given product could sustain based on its current inventory level. Using an inexpensive on-demand printing solution, she continually liquidated inventory marked for discontinuation, avoiding the need for a sale catalog.