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John Squire
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<%2Fa>%20begins%20planning%20its%20holiday%20decorations%20every%20February%20like%20clockwork.%20My%20takeaway%20from%20this%20tidbit%20is%20that%20Disney%20has%20hit%20on%20something%20every%20retailer%20should%20know%3A%20Relying%20on%20last%20year’s%20holiday%20trends%20or%20waiting%20until%20the%20last%20minute%20to%20identify%20new%20ones%20is%20a%20poor%20way%20to%20lure%20customers,%20especially%20during%20the%20holidays%20when%20everyone%20is%20pressed%20for%20time.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Farticle%2Ffortune-favors-bold-and-prepared-how-make-most-holidays%2F" target="_blank" class="email" data-post-id="9111" type="icon_link">
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I recently watched a documentary that claimed the Disneyland Resort begins planning its holiday decorations every February like clockwork. My takeaway from this tidbit is that Disney has hit on something every retailer should know: Relying on last year’s holiday trends or waiting until the last minute to identify new ones is a poor way to lure customers, especially during the holidays when everyone is pressed for time.
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John Squire
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John Squire is the co-founder and CEO of DynamicAction, a decision intelligence application that analyzes data dependencies across a retailer's organization and presents immediate, detailed actions to drive profitable growth across the business.
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