Forever 21 Accused of Stealing Indie Label's Design
Forever 21 is being accused of ripping off a design from label Bow & Drape. Bow & Drape created a sweatshirt that reads “hangry” and features different food items like pizza, tacos and bananas. One of the label’s founders, Aubrie Pagano, noticed a very similar sweatshirt for sale at Forever 21. Here are the two side by side:
https://www.instagram.com/p/BLQ2Fb2jGTE/?taken-by=bowanddrape
Total Retail’s Take: This is a new reality for indie designers. Zara came under fire a few months ago for copying the design of artist Tuesday Bassen, and this isn’t the first time Forever 21 has been accused of being a copycat. In the case of Bow & Drape, the label’s sweatshirt launched for $59, whereas the Forever 21 “hangry” sweater costs a mere $15.90. Unfortunately, whether original or not, most shoppers are going to go with the cheaper, easier-to-find option.
