Inventory Management: Grab the Bull by Both Horns
Forecast Internet and catalog sales with equal confidence
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2015/04/blogroi_goodman_185px.jpg&w=51&h=51&c=true)
By
Ray Goodman
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
For example, the impact of releasing millions of catalogs on a single mail date creates a reliable sales trend. The use of space and position in the catalog allows the demand planner to adjust forecasts accordingly. The print production cycle also allows for a longer planning horizon. As a result, merchandisers drive their own trends by drop dates, layouts and promotions they determine.
0 Comments
View Comments
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2015/04/blogroi_goodman_185px.jpg&w=51&h=51&c=true)
Related Content
Comments