Don’t Try This at the Office
Five ways to sabotage your single-product, direct mail campaign.
Gina Valentino is vice president/general manager at J. Schmid & Associates, a catalog consulting firm based in Mission, Kan. You can reach her at (913) 236-8988, or via e-mail at: ginav@jschmid.com.
- Companies:
- J. Schmid & Assoc.
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