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"As an e-commerce pure-play, my primary focus is maintaining a competitive edge. We're primarily focusing on three areas: user experience; building customer loyalty; and cost cutting while increasing customer satisfaction." — Howard Wyner, CEO and Chief Marketing Officer, Scentiments
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Melissa Campanelli
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Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.
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