Exclusive product availability, proprietary technology and an energetic response to customer feedback provide Smarthome Direct with the keys to successful growth

By Matt Griffin

In addition to suppliers and tradeshows, other key sources
for new products have been
Smarthome employees and gadget and tech blogs on the Internet. “Our employees are all big fans of our product line,” Root says, “and when they find fun things online or elsewhere, they’ll send me an e-mail saying this is something we should carry.”