Mobile Devices: How the iPad 2
 Will Change Customer Engagement

Conceivably, the dual camera iPad 2 could also be used by consumers for collective decision making. A shopper at a car dealership, for example, may be intrigued by a vehicle's telematics or automated tailgate closure. iPad 2 could provide that shopper with the opportunity to connect via video chat (assuming the dealership had Wi-Fi) with a trusted advisor to demonstrate the car's features live. Simultaneously, the sales associate could answer questions from both parties in real time, engaging with both on the lot and online.