Prospecting: Eversave's '$10 for You' Campaign Drives New Customers

Daily-deal e-commerce site Eversave hoped to acquire loyal customers for itself and its merchants through a new campaign that focused on quality deals.

Eversave, which offers deals in 22 markets across the U.S., ran a “$10 for You, $10 for All,” campaign from Aug. 23 to Aug. 25. The campaign gave consumers $10 to spend on any merchant offering a deal through Eversave, with the $10 in Save Rewards deposited automatically into the consumer’s Eversave account. The company gave away more than $7 million to its members during the campaign.