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The economic crisis has turned all markets upside down. There were times Kirsch thought a buyer might materialize, but those deals fell through. Needless to say, these times require patience.
Kirsch’s father, John Sr., began by selling tennis shorts from the back of the family’s station wagon. He gradually built a reputation for quality, innovative outdoor and sports apparel. Today, the $15 million Sportif USA includes the Aventura, Sportif and Waterfronts Nautical catalog businesses.
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Mark Del Franco
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