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@sherylbies: Great instant polling technology shows an overwhelming number of attendees #etailwest are not seeing positive ROI on social investment.
@gallate: #Underarmour big supporter of #twitter for #eretail & customer support. Flash sales sell out in 15 mins! Also #UGC #etailwest
@RyanDGibson: U don't create viral by setting out to create viral. Create great content, engage w/ customers & create conditions for viral. #eTailWest
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- Companies:
- Staples
- Places:
- Palm Desert
- Tweets
E
Melissa Campanelli
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Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.
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