Catalog Choice: Adversary? Partner? (Or Just Plain Misunderstood?)
Environmental group seeks to dispel perceived catalog ‘enemy’ image
By
Joe Keenan
, Senior
and Catalog Success
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Despite the adversarial light that’s been shed on it, Catalog Choice believes it’s reaching a common ground with catalogers. Claiming that just 39 merchants have been unwilling to participate, Teller says the group is conducting talks with top-level executives “across the industry” on an ongoing basis.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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