Editor's Notes
by Alicia Orr
No one likes to receive telemarketing sales calls. The calls are almost always intrusive, and even those of us "in the business" rarely say "yes" to what's offered through an unsolicited phone call. The catalog industry, however, is in a unique and powerful position—we represent companies on the receiving end of thousands of calls a day from customers who:
- Companies:
- Children's Wear Digest
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