E-mail: Etiquette

¥ Make your subject line a headline. A well-written subject line is like the headline for a newspaper article: It draws the reader’s attention and tells him what the e-mail is about. The subject line gives the reader a reason to open the message. It’s also your first and most important opportunity to get your message across. Instead of “New Program,” write “Accepting Applications for Flex-time Program.” Instead of “Changes,” write”Health Benefits to Change Next Year.” Instead of”Dates,” write “Kickoff Meeting: April 2, 6 or 9?” Be informative and compelling.