E-commerce: Three Ways to Get Your Podcasts Noticed

If you’re on the fence about developing a podcast for your customers, consider the following: From April to August this year, there’s been a 71 percent increase in podcast downloading, according to a report released last month by Pew Internet Research.

But how can you make sure your podcast is found by listeners looking for the topics you cover? Natural and paid search marketer Oneupweb offers the following tips to increase search traffic to your podcasts in its recent whitepaper, “The Value of Podcasting to Search Marketing”: