How Retailers Can Fight Against Slowing E-Commerce Sites

Why the Dramatic Slowdown?
The sheer growth in web page size and complexity is largely responsible for this deterioration in performance. The median retail page is 1,677 KB in size and contains 100 resources (e.g., CSS, image files, etc.). Last summer, the median page was 1,007 KB in size and contained 82 resources. In other words, a typical page has grown by 67 percent in just 12 months. This rate of growth is unprecedented in the history of the web.