E-commerce: How to Leverage Time Planning Styles to Drive Customers to the Web

* Spontaneous time planners are loose and unstructured with their time, often seeking distractions on the road toward their ultimate goals. These planners are motivated by the pleasure an experience provides, rather than the goal of the experience itself, the report notes. If these planners are your customers, encourage exploratory behavior by making your site as thoroughly engaging as possible, with entertaining images and social networking opportunities.