Due Diligence Homework: Key Issues to Watch For

• A direct marketer used this model to help define and value its earlier acquisition of a cataloger, and its large customer list — for bank and tax purposes.

Finally, within two days of the Postal Regulatory Commission postage increase recommendation in late February, I started receiving calls from catalogers, especially those under $30 million in sales, asking about procedures, valuations, and timing — for selling. I make my living solely as a catalog deal guy, but this is sad and downright disgusting.