Photography Basics
Don’t Shoot in the Dark:16 ways to cut costs and improve the workflow at your next photo shoot.
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Photography is one of a catalog’s largest expenses, particularly for smaller startups that are still developing their product lines. While you want to save as much as you can on your shoot, the photography essentially is your store window. If it looks appealing, with beautiful detail and clarity, your product is more likely to sell for a fair price.
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Carol Worthington Levy
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