How Retailers Can Avoid Credit Card Fraud

1. Authorize the card! First and foremost, whatever you do, get a real-time authorization of the customer's card. Currently this is done by swiping when connected to your credit card processor. Do this, and card fraud will become the liability of the credit card processor — not you. (Note: In October, this rule will be updated so that even swiping won't be enough; you'll have to implement new chip card technology, known as EMV.)