Don’t Let Fraud Losses Surprise You
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3. Use social data as your secret weapon. To get more advanced, you should consider social data. It's easy enough to do a social search based off an email address — you can see whether someone has a Facebook or LinkedIn profile and whether it matches a verified email address they gave you. A long-established social profile that matches their name and email address is an asset they have that's difficult for a fraudster to synthesize.
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- Companies:
- Equifax Marketing Services
- Experian
John Canfield
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