Does your catalog need a ‘pretty’ prescription? Maybe not.

By Susan McIntyre

Look at Leonardo Da Vinci’s famous “Mona Lisa,” acknowledged as beautiful art the world over. Whether from the colors, the proportions or the mysterious smile, it has the underlying elements that make people want to look at it and hang it on their walls.

Could a catalog image be so beautiful that people would want to hang it on their walls? Look at the candle holder on pg. 41 of this article. It’ll probably never hang at the Louvre in Paris alongside the Mona Lisa, but it has beauty and, in fact, hangs on our office wall.