Direct Media and Millard Group Merge Under infoGROUP Umbrella
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Mallin cited the range of media services Direct Media Millard offers. “Traditional postal, email, social networking, co-reg, space advertising, inserts and loyalty programs. DMM can be a true marketing partner to our diverse client base.”
Ben Perez, long-time President of Millard and now a Senior Vice President for Business Development said, “For so many years, Direct Media and Millard were the two key players in the media space. We were rivals who competed with deep respect for one another. Dave Florence, who founded Direct Media, remains one of the great pioneers and innovators in media services. It’s a thrill to see these two great companies come together to set the pace in this fast moving marketplace.”
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