How to Expertly Manage Your Digital Assets

The process also enables repurposing of digital assets, a great value to merchants and their advertising firms that have huge repositories of brand equity stored as digital assets that must be cataloged. For example, instead of reinventing a product picture and its associated content for a catalog every time a new issue is mailed, your creative team simply can search and retrieve a master copy from a central repository; make or annotate changes made by others with their comments; and save it as a different copy or send it electronically to the people who need it.