How to Expertly Manage Your Digital Assets
Digital asset management solutions can help you save time and money. And in today’s economy, isn’t that music to your ears?
For catalogers with a lot of branded intellectual property, DAM can be extremely useful. Also known as MAM (media asset management), RAM (rich asset management) and BRM (brand resource management), DAM has become an integral component of overall enterprise content management, which entails expertly managing Web content, documents and digital rights.
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