How to Expertly Manage Your Digital Assets
Digital asset management solutions can help you save time and money. And in today’s economy, isn’t that music to your ears?
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For example, suppose you have a graphic designer working at $50/hour. Saving one hour a day translates into: 260 x $50 = $13,000 a year that drops to your bottom line.
Until recently, DAM-related ROI was a leap of faith for many, because the market was still in its infancy, and there wasn’t enough data to make a strong case. However, things have changed a lot in the past two years, mostly due to the economy. One global food-processing company that deployed DAM solutions found it could reduce the average cost of employee hours spent on marketing by a factor of five; fulfillment costs came down by a factor of 25; and time to market was reduced to half.
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Mukul Krishna
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