Did Retailers Show Mom Love With Online User Experience?
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According to the National Retail Federation, consumers planned to spend an average of $168.94 on mom this Mother's Day, up 11 percent from last year's $152.52. Total spending was expected to reach $20.7 billion. Flowers were expected to account for $2.3 billion, with clothing or clothing accessories accounting for $1.7 billion. Nearly three in 10 (28.5 percent) Americans planned to buy gifts online, up from 25.6 percent last year.
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Neil Garnichaud
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