Diamondback Tactical has learned a lesson or two about the inherent challenges of a rapid ramp up.

By Reported Donna Loyle

Challenges

Beck and Huitt are preparing themselves for what they foresee as the inevitable reduction in military appropriations as world events change and as traditional suppliers and contractors get up-to-speed on the military’s new procurement demands.

How will they tackle this challenge? “We’ll shift our emphasis from our inbound sales force to our outside sales reps,” says Huitt. “So, rather than selling 50 backpacks or pieces of body armor to one customer who is paying with a government-issued Visa or MasterCard credit card, we’ll sell 500 backpacks to a government customer who writes contracts for such products.”