How Retailers Can Put Their Precious Big Data Into Action
Retailers are increasingly turning to cloud-based data management solutions to synch their data into a cohesive view, due to the speed, agility and reduced cost of set up. IDC predicts that spending on cloud services will reach $107 billion by 2017, with software as a service (SaaS) capturing 59.7 percent of that spend. As retailers shift to SaaS solutions, they'll increasingly be able to manage their data in a less expensive, faster and more cohesive manner.
- Companies:
- Amazon.com
- Places:
- North America
- San Francisco
John Squire is the co-founder and CEO of DynamicAction, a decision intelligence application that analyzes data dependencies across a retailer's organization and presents immediate, detailed actions to drive profitable growth across the business.
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