Damark combines the latest in production technology with proven direct marketing techniques to create a successful catalog

By Rachel Mclaughlin

Creative Approach

Damark’s creative is also driven by the products it sells. High-tech computers and electronics aren’t sold by a cataloger creating a mood, but by the desire to have the latest in technology or the coolest new gadget. It’s not selling a lifestyle, but rather the latest products at low prices. So unlike many other catalogs, Damark features simple product shots.