B-to-B is Catching Up With Culture

By Kamal Ahluwalia

Yet, the numbers don't lie. Current statistics confirm that e-commerce is growing at an explosive rate. Online shopping is expected to reach $1.4 trillion this year, a 20 percent year-over-year growth, with a consumer base of over a billion people worldwide and counting. Retail powerhouse Amazon.com did an estimated $95 billion in gross sales last year, while its Chinese counterpart, Alibaba Group, did more business than Amazon and eBay combined!