A Grand Plan in Action
Creative Irish Gifts is in business to help Northern Ireland’s kids.
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Denny Hatch
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The Miracles Continue
In time, however, the O’Connors had to move. Not only was the catalog outgrowing the house, but they were operating a business in a residential zone with everything from FedEx trucks to giant semis rolling up to disgorge merchandise.
Rob got a call from an entrepreneur in Akron named Joe Kanfer, founder of GOJO, a manufacturer and distributor of soaps and cosmetics. He asked if the O’Connors would move to Akron. Rob said, “No, the Irish Children’s Fund was a Chicago institution and belonged there.”
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Denny Hatch
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Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.
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