A Grand Plan in Action
The metamorphosis of Rob and Diane O’Connor from wide-eyed idealists to razor sharp, gimlet-eyed catalogers who are on top of every facet of a $17 million merchandising operation is as inspiring as it is fascinating.
Now in their early 60s, the O’Connors are at the top of their game and supremely fit. How fit? Rob O’Connor recently ran a 150-mile marathon across the Sahara in 100-degree heat carrying on his back bedding, an eight-day supply of food and a small stove. In the process, he raised $17,000 for cancer research at the Cleveland Clinic as a thank you for his successful prostate surgery.
- Companies:
- Creative Irish Gifts
Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.