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Scott Shrake
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Designers and marketers see both limitations and advantages in Web-site creative. The overarching limitation is a lack of control in the appearance of the end product because of differing technologies on consumers’ computers.
On the flip side, Web sites can be altered “on the fly,” making them a more dynamic place for testing and learning about customer preferences.
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- Companies:
- Ross-Simons
- Shasho Jones Direct Inc.
Scott Shrake
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