Creative Cut: Nautical Cataloger Doesn’t Sail Deep Enough Into the Water

To create a more contemporary design, Bluewater could introduce color backgrounds behind the photos, eliminating the need to outline every shot. Bluewater also should consider anchoring some pages with an overall background color instead of stark white.
Let Products Dominate the Page
Reducing visual clutter and enlarging some of the photos will allow the products, not the graphics, to dominate the page. After all, it’s the products you’re selling, so let them shine.