Is Your Brand Sticky?
Create multichannel advocacy with a brand experience
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Your entire company — not just the marketing team — should understand this dynamic so everyone can deliver the same message. This kind of knowledge can empower a brand to move forward in unexpected ways, wowing customers with memorable products and memorable moments.
We're in an era in which customers seek information. With a simple click, they have the ability to quickly experience your competition. Loyalty is fleeting; only a memorable experience will create a sticky brand.
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- People:
- Lois Boyle-Brayfield
- Places:
- San Diego
Lois Boyle-brayfield
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