Strategies to Convert Returns Management From a Drain to a Profit Center

Identify your top reasons for returns, then target solutions. If you find there's a high percentage of returns because the wrong size or color of the product was shipped, for example, investigate whether a new pick/pack system would be a wise investment. Likewise, if you see buyer's remorse is a problem, consider a shipping carrier that can deliver products more quickly. If you're frequently hearing from customers that items in-person look different than what's featured online or in your catalog, seek to improve the quality of your photography (e.g., various angles, zoom-ins).