Content and Context Matter for Mobile SEO

To engage shoppers on their mobile devices, reach out to them where they’re spending most of their time — social media.

3. Social login: Allowing mobile customers to sign in or check out of a site using Facebook, Google+ or other social logins has numerous benefits to help streamline the customer experience. Benefits for the merchant include the opportunity to ask for access to profile and other customer data that can help it forge personal connections that build brand loyalty.