Contact Centers: How Interactive Voice Response Can Increase Customer Satisfaction& Retention
Catalog Success: How much does an IVR cost to implement?
Knight The cost is coming down all the time, and it very much depends on how deep and complex the IVR solution is. But in general it could cost about $25,000 to set up a straightfoward system that queries your database and answers basic questions. We then charge on a per-minute basis. The more the IVR system is in use, the more you pay. We’re also open to transaction pricing and success pricing. But for setup, I’d say $25,000 to $50,000 is a good ballpark figure. I’ve seen complicated systems upwards of $300,000, so you really have to know what you’re getting into before you do it. Natural language is where the price starts to rise, because of the increased amount of usability testing that’s necessary.