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Finally, it’s worth noting that buyers often have a sixth sense for desperation. It's important to keep a level head and remain confident throughout the sales process, otherwise they'll likely exploit your weaknesses in order to gain leverage in the transaction. But being confident about your business is just as important as being honest about it and maintaining it. If you're considering selling your distressed business, take some time to follow the above steps and get everything from the facilities to the books together. Doing so will help to make your business more attractive to buyers and, in turn, make selling it a much easier process.
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