Co-Mailing: The Biggest Controllable Variable in Your Catalog’s Printing and Postage Costs, Part 2 of 2

* the printer’s cost for their portion of the savings, their freight cost (including the dreaded fuel surcharge) and administration cost.

You end up with the printer’s estimate of your net postage and their total cost to capture that savings for you. The postage savings and the printer’s costs can be difficult to calculate. Even if you calculate the savings yourself, ask your printers to also provide an estimate of net postage and all costs they’ll be charging you for. Keep it simple: What will be my postal bill and what will be my cost from the printer to capture those savings? (Click on the chart at the bottom of the page for an example of how to calculate these numbers.)