Co-Mailing: The Biggest Controllable Variable in Your Catalog’s Printing and Postage Costs, Part 1 of 2

Check back next week for the final part of our two-part series on co-mailing economics, where we’ll fill you in on the estimates you need to get from printers to accurately compare savings between co-mail pools, as well as provide you a list of questions to ask printers when negotiating a co-mail deal.