Understanding Postal: Web Exclusive - Stay Close to Postal ... Now More Than Ever

Keeping Addresses Current
The USPS is more committed than ever to ensuring mailing addresses are complete, correct and current. Effective January 4, new requirements for address quality were put in place — and the postage consequences for noncompliance can be significant. For catalog (Standard mail) mailings, a penalty of 7 cents per piece for the entire mailing could be assessed for address quality (i.e., move update) deficiencies.