Merchandise Focus: Plus-size Women

Some catalogs, although carrying only a few styles in women’s sizes, take an extra step to help shoppers find those styles. WinterSilks, for example, carries a “Specialty Sizes” guide on page three of its catalog:

Tall
Petite
Women’s
Specialty Sizes -- Because you asked for it, we’ve added tall, petite and women’s size options for some of our most popular items. We use these symbols, [T, P, or W in a box], to make them easy to find.