Catalogers’ Legal Challenges ’07 (and Beyond)
An extensive overview of tax and legal matters you need to know
In addition, the federal CAN-SPAM legislation provides uniform standards governing e-mail promotion. This law governs the following:
* It bans false or misleading e-mail header information (“from” and “to” entries);
* Prohibits deceptive subject lines;
* Requires that recipients of commercial e-mail messages have an opt-out method; and
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