Cataloger-Relevant Cherry-Pickin’s From eTail Conference

When I attend industry conferences, I do quite a lot of cherry-picking. After all, there’s quite a lot of information spread around, but not a lot of it’s relevant to catalogers and multichannel marketers.

So for this week’s edition of The Corner View, I took it upon myself to attend many sessions from the eTail Conference, held Feb. 11-14 in Palm Desert, Calif., and whittle down these experiences into the top 10 ideas, tips, points and company activities I took in during the event.